Hispanic Buying Power

Two graduates of the Ringling School of Art and Design in Sarasota are plying their trade as creatives in a unique niche. Pedro Pérez and his wife Roseanne Avella-Pérez are helping businesses connect with the Hispanic consumer. They formed Nuevo Advertising Group in Sarasota just over a year ago and have already amassed an impressive track record.

Latin Fusion Presents Live Reggaeton

It was only a matter of time before the invasion became official, before that up-tempo mix of reggae and hip-hop — popularized by Caribbean musicians in the late ’90s — arrived in Southwest Florida.

Live reggaeton is here, and it has Pedro Perez beaming. Latin Fusion presents live reggaeton.

LATIN FUSION CONCERT SERIES KICKS OFF NOVEMBER 18

LATIN FUSION CONCERT SERIES KICKS OFF NOVEMBER 18
First Concert Features Popular Reggaeton Performers Including Nina Sky

SARASOTA, FL – The Latin Fusion Concert Series, presented by Nuevo Advertising Group in conjunction with the Sarasota Bradenton International Convention Center, launches with its first two-night concert series on Friday, November 18 and Saturday, November 19. Concerts will be held at the Convention Center located at 8005 15th Street East (behind the airport on Old 301), Sarasota.