SARASOTA, FL – Nuevo Advertising Group announces the launch of its new podcast, Hispanic Marketing 101, available on their website (feed://nuevoadvertising.com/PodCast/podcast.xml) and through iTunes.

Nuevo Advertising’s podcast is just one of five currently on iTunes offering Hispanic marketing 101 advice and diversity ideas. Each Tuesday, Pedro Perez, vice president of Nuevo Advertising Group, offers brief overviews on topics such as market trends, movers and shakers, and good business practices. In the future, Perez plans to interview national leaders in Hispanic marketing and media.

Said Perez, “I wanted to leverage what I know in a mass media format. This podcast provides Nuevo Advertising with the ability to answer the questions I hear most often about why or how to market to Hispanics.”

Nuevo Advertising Group’s focus is on bridging the gap between businesses and the Hispanic community through concise advertising messages delivered through the most effective mediums. For more information, visit www.nuevoadvertising.com or call 941-752-4433.

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