Sarasota, FL – August 4, 2010 Nuevo Advertising announces the completion of a content management system conversion of the Suncoast Community Blood Bank(SCBB) website which allows staff to make immediate updates such as an online “Alert System” to quickly communicate to the public when critical shortages in blood supplies arise.

“We chose to retain the services of Nuevo Advertising in order to enhance our website with a content management system,” says Susan Waters, Graphics and Interactive Communications Manager for SCBB. “The Content Management System (CMS) that we are implementing will allow employees, who are non-technical, to update portions of the website pertaining to their department. This will enhance efficiencies in our internal workflow, and allow us to make immediate web updates.”

In addition to providing this capability for easy website updates, Nuevo Advertising will continue to advise Suncoast Community Blood Bank on weaving social media into their digital communication strategies.

“From start to finish, Pedro and his staff delivered results that went above and beyond my expectations,” says Susan Waters, Graphic and Interactive Communications Manager for SCBB. “I couldn’t have been more pleased with the service, creativity and professionalism at Nuevo Advertising.”

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About Nuevo Advertising Group
Nuevo Advertising Group is a full service Marketing, Advertising and Public Relations. Its focus is on bridging the gap between businesses and the Hispanic community through concise advertising messages delivered through the most effective mediums. Nuevo Advertising Group recently launched www.nuevotranslation.com, a focus division of Nuevo Advertising designed to better serve the growing translation needs of businesses.

For more information about Nuevo Advertising Group, visit www.nuevoadvertising.com or call 941-752-4433