Nuevo Advertising Group ™ Developing New Website for Embracing Our Differences

31 July 2012,   By ,   0 Comments

SARASOTA, FL – Nuevo Advertising Group has been hired by Embracing Our Differences ® to design and develop a new website with a content management system. The site will have a new look and content, and Nuevo will provide search engine optimization and technical support.

Coexistence, Inc., since 2004, has presented Embracing Our Differences ®, an international outdoor art exhibit intended to create awareness and promote the value of diversity, the benefits of inclusion, and the significance of the active rejection of hatred and prejudice. The 2012 exhibit drew a record-setting number of art and quotation submissions – 4,502 – from across the Sun Coast as well as from 53 countries, 40 states, and 127 schools from as far away as China, Japan, Romania and Greece. In addition to the exhibit, the organization offers a variety of resources for educators.

One of the additions to the site will be a page called Defining Moments, which will feature stories of the effects on those whose art and quotations are chosen to be part of the exhibit.

Michael J. Shelton, founder and executive director of Embracing Our Differences ®, said, “Pedro Perez and his team at Nuevo have proven their technical abilities with website development, and I’m very impressed by their creativity as well. In the day-to-day operations of Embracing Our Differences ® we hear fascinating examples of how this project impacts the lives of so many. The new Defining Moments website page will allow us to share these stories with a broad audience.”

The new site is expected to go live in September with a Defining Moments Launch Party.


About Nuevo Advertising Group ™
Nuevo Advertising Group™ is a full service marketing, advertising and public relations agency. Its focus is on bridging the gap between businesses and the Hispanic community through concise advertising messages delivered through the most effective mediums. Nuevo Advertising Group™ launched, a focus division of Nuevo Advertising, designed to better serve the growing translation needs of businesses.

For more information about Nuevo Advertising Group™, visit or call 941-752-4433